Discover BBROSE Concentrated Color Cream ( Hair Dye Kit) with a unique combination of active ingredients and keratin for ultimate protection, rich, intense long-wearing color and radiant shine. The color formula works with the best types of keratin to care for your hair during dyeing to achieve the best color luster, leaving your hair soft and smooth with intense long-lasting color and healthy, shiny, rich hair. It also coats the hair and covers white hair. Get rich, luminous, radiant and intense colors.